Data and Privacy
Privacy Notice
Privacy Notice July 2023
AOE2 Minis is committed to protecting your privacy. This notice describes how we collect and use personal information about you.
This notice applies to personal information that we collect in connection with our website at AOE2minis.com
This notice also applies to personal information that is collected from you by our Customer Services team.
Please read this notice carefully to understand how and why we are using your personal information.
1 The kind of information we may hold about you
We may collect, store, and use the following categories of your personal information:
- Personal contact details such as name, title, address, email address and telephone number.
- Date of birth.
- Country and language.
- Bank account, credit/debit card and payment information.
- Details of purchases and transactions carried out through the Websites and fulfilled by us.
- Information submitted as part of a competition operated through the Websites.
- Information submitted as part of a survey operated through the Websites.
- Records of correspondence with you whether by telephone, email, social media or otherwise.
- School, Club or Scout group name and club size, scout leader or teacher details including contact details, ID numbers, address and any other information submitted as part of an application to the AOE2 Minis alliance.
- Telephone call information, including call recordings, phone number and length of call.
- Gift List information.
- Social media profile information, including profile name and picture.
- Photographs.
- Product Interests and preferences.
- Details of your visits to the Websites, and information about how your device has interacted with our Websites, including search and browsing .history, the pages accessed and links clicked.
- Information collected automatically from your device, including IP address, device type, operating system, unique device identification numbers, browser-type, broad geographic location (e.g. country or city-level location) and other technical information.
2 How is your personal information collected?
We collect information that you provide voluntarily. Certain parts of our Websites may ask you to provide personal information voluntarily, to register an account with us, to place an order with us, to subscribe to a service from us, to subscribe to marketing communications from us, and/or to submit enquiries to us. We also collect information that you provide voluntarily to our Customer Services team, whether in writing or by telephone or email.
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
We also collect some information automatically when you visit the Websites. Collecting this information enables us to better understand the visitors who come to our Websites, where they come from, and what content on our Websites is of interest to them.
Some of this information may be collected using cookies and similar tracking technology. We use cookies and similar tracking technology (collectively, “Cookies”) to collect and use personal information about you, including to serve internet-based advertising. For further information about the types of Cookies we use, why, and how you can control Cookies, please see our Cookie Notice.
3 Why do we collect your personal information?
The situations in which we will process your personal information are listed below:
- To create an account for you to help us provide a more personalised service suited to meet your preferences.
- To ensure that the Websites are presented in the most effective manner for you and your device.
- To send you newsletters or catalogues or provide you with information, products or services that you request from us, or which we feel may interest you.
- To carry out our obligations arising from any contracts entered into between you and us.
- To check the authenticity of applications.
- To process refunds.
- To interact with you and handle and respond to communications with you.
- To allow you to participate in interactive features of our Websites and service, when you choose to do so.
- To promote customer interactions, activities and engagement.
- To notify you about changes to our service.
- To contact you and to update you in respect of any partially complete or incomplete orders you have made.
- To carry out your requests in respect of any Gift List you may create.
- To operate competitions on the Websites and communicate with entrants.
- To obtain and analyse your feedback as part of customer surveys.
- To reserve gaming tables.
- To analyse customer behaviour and purchases within the Websites and improve the quality and relevance of our Websites to our visitors.
- To facilitate the improvement and optimisation of our services to you.
- To store information about your preferences to allow us to customise our site and newsletters according to your individual interests.
- To monitor delivery and viewing of our newsletters to facilitate the improvement and optimisation of the delivery of the newsletter to you.
- To handle any disputes which we may have with you.
- To detect and/or prevent illegal or undesirable activities within the Websites.
- Training purposes.